Clean smarter, not harder experts advise

20 Nov 2008

Two thirds of mums claim that lack of time prevents them from keeping on top of the housework, a new survey shows.

According to research carried out by Zoflora, three quarters of mums never feel like they have a handle on household chores, with only one in five admitting they spend as much time cleaning as their own mother did.

TV cleaning expert Aggie Mackenzie said: "Long working hours and busy social lives mean we simply don't have as much time to keep on top of housework as we'd like.

"That's why I'm supporting Zoflora's Clean Smarter, Not Harder, helping people clean more cleverly and efficiently while remaining confident if unexpected guests arrive at your door."

The survey found that three of the most popular cleaning short-cuts are hiding clutter in drawers/cupboards, shutting doors to messy rooms and wiping around objects on the kitchen surfaces.

Over 30% of mums believe it's impossible to clean with children around.

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