Women 'cheating on new year diet'

Women 'cheating on new year diet'

Women in the UK are cheating on their new year's diet resolutions, according to the results of a new survey.

According to a poll from LighterLife, 36 per cent of women are cheating on their diet plans and keeping it secret.

In total, 2,000 women were surveyed by the diet firm, with many of those polled admitting to keeping snacks in handbags or under the bed, or resorting to eating food in the dark to keep it secret.

Commenting on the findings, a spokesperson for the company said that compared to four years ago, the results of the new survey show a new level of "desperation" among the UK's female population.

The poll found that one of the biggest temptations for dieting women is seeing their partner "eat something delicious" right by them.

Peak times for snacking emerged as 11:00 GMT and 15:00, the survey showed.

New year is a traditional time for people to take steps to lose weight, particularly due to the impact of excessive Christmas eating and drinking.

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