Originally developed by NASA, memory foam moulds and conforms to your body shape to provide unrivalled comfort and support (a bit like your mattress). This provides baby with lasting comfort keeping them calm whilst absorbing the impact over bumpy surfaces. Cuddle Co have developed an ideal combination of foam density and firmness levels, offering support for the ideal position when seated. Perfect for providing your child with the correct support during their early years and aiding musculoskeletal development.